ABOUT US
We are brand equity builders
We’re a collective of skills, experience and creativity. We worked for a huge number of big companies throughout the world. We us this experience to boost the growth start-ups, scale-ups and grown ups with a mindset for change. The collective makes us lean and flexible, using the best people for the job.
We’re brand equity builders.
We’re not alone. We’re getting more and more Soundboard
Members and Advisors that think like us, work like us and help to sharpen ideas and develop growth strategies. With the Sound
Squad we can execute what’s needed, when it’s needed.
We think of brains and body
The brains does the thinking
The body executes.
WHAT'S GOING ON
It’s tough out there. 90% of start-ups fail (mainly lack marketingproposition) and 70% of innovations fail (limited marketing insights and concept development capabilities).
There’s a lot to manage and sometimes needs a helping hand and create much bigger changes of succes, building Brand Equity
Gerard Hoff
Hans Rietveld
Raoul Rodriguez
Tjimka Bakker
Roon van Santen
Jimmy Sutante
Dhruba Mukherjee
Khalya Karamina
Nishant Pandey
Mike Forster
Tessa Hoff
Bernard Gravez
Boye Hartman
Said Schneider
